Disney is encouraging Koreans to use their mobile phones to catch up on the latest movies and television shows. It remains to be seen whether the major Hollywood studio can compete with the grainy but pirated free videos downloaded from the Internet.
INSIGHTS
Disney Channel invests in UK Talent
Disney Channel has announced two programming deals with UK producers as part of a drive to increase local production.
Disney UK sees 60% rise
Disney UK celebrates the first anniversary of its move onto the satellite and cable basic packages this weekend, with a 60% rise in audience share.
Launch of High School Musical Breaks Records
Disney said the show set a record for the Disney Channel in Blighty when it aired Friday, with four transmissions (including two on Disney Channel+1) delivering more than 1 million viewers 4-15.
Disney Channels scores record success
The Disney Channel is claiming to have become the UK’s most popular commercial kids’ offering after its move away from premium subscription to become available on the basic pay-TV packages.
Joined Disney EMEA
Walt Disney TV, EMEA and Asia Pacific are reorganising in an expansion drive, both into new technology and into new business areas, which take effect on Jan. 1, 2006. Leading off the new structure is Robert Gilby who joins Disney Channel UK and Disney Channel Scandinavia and the Middle East as vp/md.